SEO & E-Commerce Websites in France and in the UK | Elodie Gythiel

Is selling on amazon profitable vs selling on your site? Nope ! Here is why…

Elodie Gythiel — Tue, 15 Jan 2019 10:14:57 +0000

I strongly believe in the opportunities created by the internet to democratize access for new arrivals on the market and encourage competition. It is, without doubt, much easier to sell a product today than in the days before the World Wide Web. Pre-internet, it was vital to find a physical

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SEO & Fashion: 3 major differences between the UK and French markets

Elodie Gythiel — Tue, 06 Feb 2018 10:05:12 +0000

Comparing fashion-related keywords for France and the UK tells us a lot about the kind of products in high demand in both countries. This provides valuable insights for e-shops hoping to set up on the other side of the Channel, so they can target the most popular products and adapt

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SEO performance of mono-product mattress websites in France

Elodie Gythiel — Thu, 18 May 2017 08:44:04 +0000

Following in the footsteps of pastry shops, restaurants and accessories brands, mono-product websites offering online purchase and home delivery are now flourishing in the French mattress market. The main players are French Tediber, British Eve Mattress, German Bruno and American Casper. Let’s look at what Google thinks of these brands

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Meal Delivery Services: SEO Key Players, Local Awareness and Organic Traffic

Elodie Gythiel — Tue, 28 Jun 2016 13:55:42 +0000

The market for food delivery online, or also what is being called the “Food Tech” is booming. Order food for breakfast, a basket of organic veggies, a meal created by neighbors, or a home chef, everything is possible now thanks to the internet. Below is a short analysis of the

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